Hunting & Fishing

Money Roll Flasher - 8-1/4" - Pearl Blue SkeletonGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph P...

CountDown® Magnum® Elite 145 - 5-3/4" - Armored Silver MackerelBuilt upon the legendary durability and world-record producing classic Rapala "Woun...

CountDown® Magnum® Elite 145 - 5-3/4" - Armored Flying Fish UVBuilt upon the legendary durability and world-record producing classic Rapala "Wound...

Money Roll Flasher - 8-1/4" - Nuclear Carbon GlowGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph P...

Money Roll Flasher - 11" - Chrome LadderGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ba...

Money Roll Flasher - 11" - 2 Face UVGuide Tested, Abused, and Approved!Features: Quick start, thumping rotation Trolls down to 1mph Premium ball b...

X-Rap® Long Cast 4-3/4" - Purple MackerelDesigned for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built he...

X-Rap® Saltwater 3-1/8" - Silver Blue MackerelSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude ...

Smarthub® Magnetic Tool Holder - 2-SlotRapala SmartHub accessories simply slide over the top of the SmartHub connector and securely click in, givi...

X-Rap® Magnum® 20 - HD Flying FishX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap®...

X-Rap® Magnum® 30 - HD Flying FishX-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap®...

3-1/4" Dipsy Diver - Silver/Silver Bottom CrushThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from al...

2-1/4" Dipsy Diver - Chartreuse/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apar...

2-1/4" Dipsy Diver - Clear/Clear Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from...

X-Rap® Long Cast 5-1/2" Hot Pink UVDesigned for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built heavy an...

X-Rap® Twitchin’ Minnow 4" Electric ChickenThe aggressive side-to-side X-Rap® Twitchin’ Minnow is designed to perform a tight walk-the-dog swimmin...

RapStack® 3600 Tackle TrayThe Rapala RapStack® Tackle Trays are designed to keep the tackle protected and in perfect order with heavy-duty constru...

X-Rap® Twitchin’ Mullet 3-1/8" Electric ChickenThe subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wid...

X-Rap® Saltwater 4" Purple ChartreuseSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these bai...

Chiller™ 16-Can Soft-Sided Portable Cooler - Deep OceanMeet the CHILLER™ 16-Can Soft-Sided Portable Cooler. Whether you’re bringing drinks to the ...

CHILLER™ 9-Can Soft-Sided Portable Cooler - Deep OceanMeet the CHILLER™ 9-Can Soft-Sided Portable Cooler. Whether you’re bringing lunch to work or...

Mechanical Fish GripperQuickly and easily lift and weigh your catch with one hand. Pull open jaws, slip over the toothiest fish, and lift and accu...